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* **Optimize your Google My Business (GMB) listing:** Your GMB profile is crucial for local search. Ensure it's updated with accurate data, including your contact information.

* **Build high-quality citations:** Citations are references of your business brand across the web. Aim for consistent NAP details on reputable directories like Yelp, TripAdvisor, and industry-specific listings.

* **Encourage customer reviews:** Positive reviews can significantly impact your local search rankings. Encourage satisfied customers to leave reviews on GMB and other relevant platforms.

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, exploit the options offered by GMB, such as sharing content to interact with your audience.

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Remember, local SEO is an ongoing adventure. Consistency is essential to success.